Valeo | CES 2022 - 2026 | Las Vegas Convention Center

Objective

Provide consistent, high-quality event staffing support for Valeo’s CES activations over multiple years, ensuring a reliable team capable of managing booth operations, attendee engagement, and overall brand experience.

The goal was to maintain a seamless and professional presence year after year, while supporting lead generation efforts and adapting to evolving booth needs and traffic levels.

Execution

Blossom Talent provided experienced teams ranging from 8 to 15 trade show staff, supported by an on-site Team Lead to ensure smooth coordination and consistent performance.

The team focused on:

• Managing booth flow and assisting with high-volume attendee traffic

• Welcoming and engaging visitors in a professional and approachable manner

• Supporting product demonstrations and guiding attendees through the booth

• Identifying and qualifying potential leads

• Directing key prospects to Valeo representatives

A key component of this partnership was team consistency, with many of the same staff returning year after year, allowing for stronger brand alignment, improved efficiency, and a more seamless on-site experience.

Impact & Outcome

• Successful execution across five consecutive CES activations (2022–2026)

• Consistently positive feedback from Valeo’s team, reinforcing long-term trust and partnership

• Strong reliability and performance across varying team sizes and booth demands

• Increased operational efficiency through returning staff familiar with the brand, messaging, and workflow

• Consistent attendee engagement and smooth booth flow during high-traffic periods

• Continued collaboration year after year, demonstrating confidence in Blossom Talent’s ability to deliver at scale